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THE European Union said yesterday it had exempted seven
of China's largest television makers from a hefty anti-dumping
tariff, throwing a lifeline to an overcrowded sector
increasingly reliant on exports.
Two of the seven firms are based in Shenzhen.
The deal, reached on July 29 after a 15-year-long
anti-dumping investigation, exempted the seven companies from
a 44.6 percent anti-dumping duty on condition they sell only a
certain number of color TV sets and at a minimum price, the
EU's China office said.
However, color TV sets made by other companies will still
face the 44.6 percent duty.
Analysts estimate the firms — which include China's top
three TV makers, Shenzhen-based Konka, Changhong and TCL —
account for 90 percent of the domestic market.
The others are Xiamen Overseas, Haier, Hisense and
Skyworth Multimedia International (Shenzhen).
Details of the price floor and quota were not included in
an EU statement and industry sources said they would be
negotiated on an annual basis.
"Being able to export to the European Union is a very
good thing," said a company official from Konka, China's
second biggest TV maker.
Konka posted its first annual net loss in 20 years last
year.
Analysts said the decision gives China's beleaguered TV
industry a much-needed break after rampant over-production and
competition in the domestic market triggered a decade-long
domestic price war.
Export markets, along with higher-margin products, have
been one of the few means to escape.
(SD-Agencies)
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